Jodi Keller
Vice President
United Scrap Metal, Inc.
Circero, IL

“My passion for manufacturing started as a young child (involvement extends within the family). The ability to have knowledge/pulse of all the variables involved with manufacturing is fascinating to me (commodities, global climate, demand, supply, technology and lastly talent).”

Jodi was instrumental in developing a new stream of business for United Scrap Metal that has generated more than $55 million in new revenue and has attracted three of the five largest utilities in the nation as clients.  Jodi leads by example. Jodi directs the sales team and leads company marketing efforts as well as leading in the development of the Risk Management Program. 
Jodi is opening new markets for the company, building a team in each market and leading new business efforts with major manufacturing and utility businesses. Her background has helped position United Scrap Metal as the supplier of choice for major manufacturing companies concerned about cradle-to-grave accountability for manufacturing process scrap materials. Her ability to assess opportunities and capitalize on them has helped guide which opportunities to pursue and to recognize which are not suitable as the company expands. 
Jodi is an effective mentor, especially to women within the company, and draws on her own experiences being mentored by company founder, Marsha Serlin, who started United Scrap Metal with $200 and a rented truck and has built it to become the industry leader. She is accessible and available, and willing to share her insights to guide her mentees in accomplishing their goals.
Consistent with her passion, Jodi pioneered the “Recycle with Ronald” community education and recycling event to benefit Ronald McDonald House Charities of Chicago and Northwest Indiana and serves on the organization’s board. In addition to teaching children about recycling, the event has raised more than $500,000 to support the charity’s mission. 

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